Archive for Technology
Why it doesn’t make sense to be an early adopter
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If you’re one of the people who hasn’t stood in line for the premiere of “Eclipse,” or for the latest Apple iPhone, don’t feel bad. I think you might be onto something by waiting a little.
The Apple store here at the Phoenix Biltmore Fashion Square apparently had people getting in line more than 24 hours ahead of the opening. They were all waiting for the latest version of iPhone, which promised new features and new applications. In L.A., there were also hords of people camping overnight in order to see the first showing of the movie Eclipse.
I don’t know why so many people have this need to be a lemming and follow the crowds for the first of anything. I always like to wait a little, and it usually behooves me to do so. If you have ever worked in a company with the development team, you know that marketing usually wants to trumpet the latest feature to the public way before development is ready to release it. Consequently, what happens is that a lot of what is described in the marketing literature really doesn’t ring true with reality. There is always this delta between what the literature promises and what the features can actually do. Read More→
What you need to know about producing audio books
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In 2008, over a billion dollars of audiobooks were sold in the U.S. They are typically purchased by “educated buyers over the age of 30 who have busy lifestyles,” according to demographic stats.
Here in Arizona, John Mahoney of Ravenpheat Productions specializes in audio books. After listening to him rattle off the ins and outs of turning a print book into audio format, I realized it really behooves authors to work with someone who knows what they are doing. Do NOT try this alone!
If you’re in the market to produce an audio version of your work, visit the studio you’re considering and take a look around. Is it organized? Are all of your questions answered? Are the hours flexible, or fixed? Read More→
Tangle with Tungle, an online scheduler
Posted by: | CommentsI check Scobleizer every now and then to find out the latest tech developments, and although many of the tools he features are a bit too geeky for me, I did like the one he features today: www.tungle.me. Founded by Canadians, Tungle is free and aggregates all of your scheduling info to show when you’re available, without compromising your privacy.
They’ve spent 4 years developing the infrastructure, which integrates with Google calendar, Apple, MS Outlook. If someone wants to meet with you, they check your online Tungle profile (mine is http://tungle.me/LindaVandeVrede ) and view your availability. They can then request a meeting with you, which comes over email. You can click yes or no in response to their request.
Pretty cool. I would imagine that “big name” professional speakers would adore this feature, since it removes the necessity of a personal assistant to check with you on every request, and because you can set your own times that you want to be available.
Thinking about an iPad?
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If you’re thinking about buying an iPad, here are two frank posts I’ve found from my friends Jason Baer and Francine Hardaway that spell out the pros and cons. Take a read before you buy – the feedback will either hasten or delay your purchase timing.
http://www.convinceandconvert.com/social-media-tools/the-truth-about-the-ipad/
http://blog.stealthmode.com/2010/04/ipad-answers-for-jason-calcanis/
Since I travel to Rhode Island every month for 1-2 weeks at a time, I asked Jay whether I should take an iPad or a laptop on the trips– his reply: “Linda, if you had to do real work during the trip, Macbook. If it was truly a vacation, iPad all the way.”
First newspapers, now the U.S. post office
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Whenever there is a revolution, something is often left in its wake, and that apparently is the U.S. postal service.
In the words of the US Postmaster General, Jack Potter, there has been a macro change in society and all posts around the world are challenged by the diversion of hard copy to electronic medium. Unlike other postal services in other parts of the world, the USPS is constrained by regulations and cannot expand into other areas. Facing a huge mountain of debt, they are proposing that delivery on Saturdays be eliminated. Another likely possibility is a significant hike in postal prices after 2010.
While the speed and convenience of electronic delivery are well understood, nothing quite captures the thrill and quaintness of receiving a handwritten letter. Perhaps the USPS will eventually privatize somehow. I would hate to see this element of American society disappear, but as I watch teens and twentysomethings with their individual smart phones, I don’t doubt that 30 years from now when my generation has gone, our modes of communication will be housed in museums as curious oddities.
Apple iPad and a look back at the first ebooks, 1983
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Master's thesis, Boston University, 1984
Steve Jobs demoed the Apple iPad today, which although not available for several months, promises to take us closer to e-book reality.
Master’s Thesis
I first researched e-books in 1983-84 as part of my master’s thesis at Boston University’s College of Communication. The project analyzed what was then an emerging communications technology, driven through the videotext channels at the time. Videotext is a two-way interactive system which transmits information on telephone or cable lines to a specially adapted television set or home computer. Book publishing stood to be affected by videotext because it offered an important alternative to the familiar physical book that we all know. Read More→
An easy online database of www.mediaontwtter.com
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If you’re trying to find a quick list of media twitter handles, or you want to add some of your own lists to a free, online repository, check out www.mediaontwitter.com.
The site is a community-built platform that runs on online database software by TrackVia. It launched march 2009 and has almost 2,000 names so far. It’s a work-in-progress and more features will be added in 2010, according to Melissa Hourigan, one of the collaborators. You can currently sort by outlet, name, twitter ID and country. In the future, there will be more sorting functions to include beat and media type. You can share any suggestions for the db with her on twitter @melissahourigan or email at mhourigan@digitalideamedia.com. The database is edited and maintained by a group of volunteer editors.
“If you look at the biggest influencers in PR,” says Melissa, “many of whom are part of this collaboration, (@briansolis, @skydiver, @prsarahevans, @edunigan), you will notice that they share what they learn, tools they discover and new methods to consider. Gone are the days where you keep your approach and knowledge a secret.”
What do you do when everything you’ve learned is obsolete?
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It’s not often I can sit (or stand) for a whole hour listening to a presenter without having my mind wander, but tonite I was really fascinated by Dan Poynter’s talk at the Arizona Book Publishing Association.
Now if you don’t know him, he’s best known for writing his “Self-Publishing Manual,” which has 16 revised editions and 20 printings in 28 years. He calls it “the book that launched a million+books.” Read More→
Be careful with ebook formatting
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I’ve been thinking about creating an e-book, ever since I read David Meerman Scott’s inspiring book, World Wide Rave. Got into a discussion with book production experts recently to learn more, and found out that Microsoft Word is not the best format for these things.
The reason? According to Kelly Scott-Olson, president and creative director of ATG Productions, Read More→


